Roderick Swaab

Mentorship, Collaboration, and the Future

The PhD Programme is more than just an academic pursuit—it is a journey shaped by mentorship, collaboration, and a commitment to research that makes a real impact.

The Power of Collaboration

One of Roderick’s key takeaways is the importance of collaboration, both between students and faculty. “A PhD is not a solo journey,” he explains. “Success doesn’t come at the expense of others—it comes through working together, exchanging ideas, and building strong relationships with peers and faculty.”

He emphasises that students should avoid a zero-sum mindset, where competition takes priority over collaboration. Instead, they should actively engage with faculty, participate in research projects early, and maintain open communication, even when facing challenges.

“Too often, students go into hiding when they feel stuck, waiting until they have something impressive to show. But faculty are here to help,” he says. “Communicating struggles and seeking guidance early makes a huge difference.”

Faculty Mentorship:
A Two-Way Investment

While much focus is placed on students' responsibilities, Roderick highlights the critical role faculty play in mentorship. “Advising PhD students isn’t just an academic obligation—it’s a significant investment for faculty,” he explains. “Many of us joined INSEAD precisely because of the PhD Programme. It keeps us engaged, challenges our thinking, and ensures we continue learning.”

He also stresses that faculty must strike a balance between providing guidance and allowing students the freedom to explore. “It’s our job to challenge students—to push them to refine their ideas, but also to help them understand when a research avenue might not be the best use of their time.”

Future-Proofing Research

A major challenge in today’s fast-paced world is ensuring that research remains relevant. “Technology, big data, and AI are evolving rapidly, but research needs to go beyond studying the latest tool or algorithm,” Roderick notes. “Students should focus on fundamental questions—ones that will remain important five or ten years from now.”

He cautions against research that is overly dependent on trends, advising students to deeply understand the literature in their field and identify gaps that have long-term significance. “It’s about more than just publishing. Research should have a broader impact—on society, business, and even policy.”

A Truly Global PhD Programme

INSEAD’s PhD Programme has transformed over the years, expanding its reach beyond Europe and North America. “We used to primarily place students in the U.S. and Western Europe, but today, one-third go to North America, one-third to Europe, and one-third to Asia,” he shares.

The establishment of the Singapore cohort in 2008 played a crucial role in this shift. “This decision broadened our talent pool and strengthened our connections in Asia,” Roderick explains. “Today, some of the top business schools in Asia are rising in global rankings, making them highly attractive destinations for our graduates.”

Reflecting on his tenure

As he steps down from his role, Roderick looks back on his time with immense gratitude. “It has been an absolute privilege to work with such brilliant young scholars—people who are shaping the future of business research,” he says. One of the most rewarding aspects of his role has been gaining a broader perspective across disciplines. “As faculty, we often become highly specialised. But in this role, I’ve had the opportunity to engage with research across fields—strategy, marketing, decision sciences, and more. It has been an enriching experience.”

Looking ahead

With INSEAD celebrating 35 years of its PhD Programme, Roderick sees a bright future ahead. “We’ve produced nearly 280 graduates, many of whom hold top academic positions worldwide. The programme continues to evolve, but one thing remains constant—our commitment to academic excellence, global reach, and impactful research.”

As INSEAD continues to attract top-tier PhD candidates, expand its research footprint, and strengthen ties with industry, its reputation as a leading global business school remains firmly intact. “We are a school that sources talent from around the world and places them across the globe,” Roderick concludes. “That’s what makes INSEAD truly unique.”